AUSTRALIAN RESEARCH REPORT
2024 Marketplace Consumer Trends Report
Welcome to our latest Australian Marketplace Consumer Trends Report. Now in its sixth year, the 2024 research report highlights the role of marketplaces, specifically platforms such as Amazon, eBay, Catch, Kogan and MyDeal - as well as newly added Temu and Shein - and how they are currently influencing the Australian ecommerce landscape today in comparison to previous years.
Download the report for access to insights such as:
- Why 93% of consumers shopped on marketplaces in the past 12 months
- Key demographic differentiators across popular marketplaces
- Which categories have seen the most growth, which will excel in 2024 and which marketplace will consumers buy from
- The impact of loyalty on purchase decisions, including why 45% of those surveyed use Amazon Prime
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